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This is Malcolm Gladwell’s second book after “The Tipping Point.” In The Tipping Point, Gladwell writes about how sometimes things considered little and insignificant can unexpectedly cause big changes. Blink is about something very different; it is about how much information processing is done by our mind at a subconscious level, and how it can give us incredible answers in the blink of an eye. Gladwell explains how we are quite unaware of the powers of our subconscious mind that works like a supercomputer behind the scenes. Every time we are faced with a challenge or a predicament, we try to use our conscious mind and think. For many day-to-day problems, we have access to enough information and intelligence in that part of our mind and we solve them. But very often, we come across situations for which we can’t find answers in our conscious mind. Yet, we often act quickly in a crisis and avert a disaster by doing precisely the appropriate thing; Gladwell attributes this to our “adaptive unconscious” that processes an enormous amout of information in a flash and guides us to the correct action. Read detailed review at: http://blog.technicalley.com/book-rev...

2022-09-02 21:44